
Provide Evidence-based Recommendations
Turn findings into practical next steps
IIHR develops recommendations that are specific, feasible, supported by data and evidence, and measurable. We work with community partners to make findings useful for decisions and action.



Evidence-based Recommendations in Practice
For the Raising the Bar campaign, IIHR combined interviews, focus groups, a parent survey, and health communication evidence to recommend ways to strengthen efforts to keep youth events substance-free in Marin County. The report proposed:
- Tailor messages to different audiences. Use what parents and community members shared to make outreach more relevant to their experiences.
- Make the requested action clear. Explain which youth events the campaign addresses and communicate the value of adults modeling substance-free behavior.
- Work with community partners. Engage parents, students, coaches, and schools to share messages and reinforce expectations at youth events.
- Test and refine the approach. Pilot selected recommendations and collect feedback to assess feasibility and improve future efforts.
